New CEO has big plans for racing fans at Circuit of The Americas.
Jason Dial, who was named president and CEO of Circuit of The Americas late last year, will be overseeing his first major race this month, the track’s second Red Bull Grand Prix of The Americas.
“It’s going to be festive,” Dial promised. “We want to make sure our value equation is right, and that’s not just pricing but the content [fans] get when they’re here.”
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