Lamborghini's top U.S. executive, Michael Lock, has left the company. Lock had been COO of Automobili Lamborghini America since last January. Before joining Lamborghini, he was chief marketing officer of Norwegian EV manufacturer Think.
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A $2 million dollar Lamborghini Reventon Roadster, a track favourite Ducati 1098, and a 580hp-tuned Nissan GT-R go head-to-head on a 4km runway with the boys at The BHP Project. Let tire squeal and battle commence.
What I like here is that they thought it was cool to race a $$$$$ dollar car against a Ducati you can buy all day for in the 10 - 12,ooo dollar range, AND that it was decent race. #KeepingTheRightCompany
Audi AG has released its 2012 Interim Financial Report, and in it the German automaker has released some interesting details about its acquisition of Ducati Motor Holding. Confirming our report that the Audi Group has bought 100% of Ducati’s shares, Audi however discloses that it paid much less for the Italian motorcycle brand than was previously reported.
Disclosing a buying price of €747 million ($980 million at the exchange rate at the time of sale), perhaps the most interesting news in Audi’s report is that Ducati was actually bought by Lamborghini, making Ducati a subsidiary of the boutique Italian car-maker. This news would explain Ducati CEO Gabriele del Torchio’s appointment to the Lamborghini Board of Directors earlier last month.
While Lamborghini’s ownership of Ducati is more of a formality, as both brands are still controlled by the Audi Group (read: Audi itself), the move does have two important aspects: one symbolic and one pragmatic. First symbolically, Ducati remains under some guise of Italian control, which in nationalistic Europe still counts for something…as ridiculous as it sounds to the rest of us.
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Car Crash: Lamborghini Murcielago Crashes Into Italian BMW Motorcycle Showroom
Sadly we have another Lamborghini Murcielago accident to report. Earlier this week, a black early model Murcielago lost control just outside Valli Motorrad in Mariano Comense, near Como. Damage was caused to a line of motorcycles outside of the BMW dealership and to the glass shop front.
No injuries were reported, the driver and co-driver both walked away from the accident. The Lamborghini Murcielago didn’t hit any other vehicles after rebounding off the shop front. No cause for the accident has been given. Repair bills are likely to be expensive with most of the BMW dealership’s stock wiped out and damage to the front and right hand side of the Murcielago.
More photos HERE
HERNDON, Va., March 1, 2012 /PRNewswire/ -- Automobili Lamborghini S.p.A. today announced the appointment of Mr. Michael Lock as Chief Operating Officer of Automobili Lamborghini America LLC effective March 1st, 2012. Mr. Lock succeeds Wolfgang Hoffmann who moves into a new role as President of Audi Canada.
"I'm delighted to be joining such an iconic brand as Lamborghini at this time," said Lock. "I look forward to broadening Lamborghini's position as one of the leading luxury sports car brands in the U.S."
Prior to Automobili Lamborghini America LLC, Lock was CEO of Ducati North America where he spearheaded the re-energizing and growth of the brand, creating a successful sales and service organization in the USA from 2003-2010. Lock's past experiences include time with companies such as Triumph Motorcycles, THINK Electric Vehicles and Factory Design Labs.
Mr. Lock will report to Fintan Knight, Commercial Director of Automobili Lamborghini S.p.A. based in Sant'Agata Bolognese, Italy...more