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Real-life consumer psychology – with a touch of technology
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Coca-Cola's GIF maker is getting trolled on Tumblr - Digiday

Coca-Cola's GIF maker is getting trolled on Tumblr - Digiday | consumer psychology | Scoop.it

"Teens are hijacking Coca-Cola's GIF maker and uploading hilarious pictures to Tumblr ..."

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The dark psychology of Internet trolls

The dark psychology of Internet trolls | consumer psychology | Scoop.it

"There’s an area of forensic (having to do with legal or criminal cases) psychology that is known as “Dark Psychology.” And it just might help us better understand Internet trolls — people who feel ..."

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Gillette shows why a legacy brand should probably never troll an underdog

Gillette shows why a legacy brand should probably never troll an underdog | consumer psychology | Scoop.it

"Dollar Shave Club is known for its ads poking fun at competitors like Schick and Gillette, claiming last month to have become the No 2 ..."

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