"From what we buy to what we drink, coronavirus has upended all aspects of our lives. It's also apparent in what we eat, notably at the country's top fast-food chains ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"The Mexican holiday surrounds death, but it’s a time to celebrate life with loved ones. Learn more about the holiday that’s gaining traction in the U.S. ..." 
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"Love hearts, patterns and Pikachus are being created from foliage in a trend known as 'fallen leaves art' or 'ochiba' in Japan. Stunning creations are appearing everywhere and are shared online ..."
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"Life imitates art: The Dia de los Muertos parade in James Bond's "Spectre" was so incredible, Mexico City is making it a reality ..."
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"It's nearly wedding season, so congratulations to all couples en route to their “I do” moment ..."
Leona Ungerer's insight:
Changing rituals.
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"This Valentine’s Day, the original conversation hearts will not be available for the first time in more than 150 years because of NECCO's bankruptcy last year ..."
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"For decades, marketers have been preoccupied with finding the true pathways to customer loyalty. This article aims to clarify the psychological drivers and social processes underlying customer loyalty through the lens of brand communities ..."
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"This year, Chinese New Year - The Year of the Rooster - begins on Saturday January 28 and lasts until February 15th, 2018 ..."
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"Private rituals are now public. Communal events are worldwide. Everyone is invited, and please bring a smartphone ..."
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"...As a researcher I’m tasked with the deceptively difficult job of understanding everyday human behaviours and translating these into meaningful opportunities that can help brands create products, services and experiences that are far better suited to people’s real needs. This involves hanging out with people..."
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