consumer psychology
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Real-life consumer psychology – with a touch of technology
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G.E., the 124-year-old software start-up

G.E., the 124-year-old software start-up | consumer psychology | Scoop.it

"The industrial giant is investing big in an effort to adopt the nimble habits and digital wizardry of Silicon Valley. And, its C.E.O. says, there is no Plan B ..."

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Kodak's comeback: thinking outside little yellow boxes - Telegraph.co.uk

Kodak's comeback: thinking outside little yellow boxes - Telegraph.co.uk | consumer psychology | Scoop.it

"“We once sold millions of little yellow boxes via a distribution channel to the end consumer, with standardised processes and centralised decision-making ..."

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Ruby Tuesday to test tabletop tablets

Ruby Tuesday to test tabletop tablets | consumer psychology | Scoop.it

"Technology to include ordering, loyalty program sign-up, games ..."

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