consumer psychology
32.1K views | +3 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Rescooped by Leona Ungerer from AI for All
Scoop.it!

KFC finds a positive side to AI art fails

KFC finds a positive side to AI art fails | consumer psychology | Scoop.it

More fingers means more finger lickin' ...

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

'Pulled the wool over your eyes': Takealot denies selling live sheep

'Pulled the wool over your eyes': Takealot denies selling live sheep | consumer psychology | Scoop.it

"Takealot has confirmed that the listing showing live sheep being sold on its website was just a joke by a TikTokker..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

"Best Ads Of All Time": Fifty amazing ads shared on this Twitter page

"Best Ads Of All Time": Fifty amazing ads shared on this Twitter page | consumer psychology | Scoop.it

"Quality content will always stand out. Guaranteed... well, almost ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

IKEA takes a bite out of Apple in hilarious new ad

IKEA takes a bite out of Apple in hilarious new ad | consumer psychology | Scoop.it

"It's just saying what people were thinking about the new Mac Pro ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Elon Musk smoking weed has turned Into the funniest Photoshop battle 

Elon Musk smoking weed has turned Into the funniest Photoshop battle  | consumer psychology | Scoop.it

"As you've most likely seen around the internet by now, on Thursday, Tesla CEO Elon Musk sat down with Joe Rogan on his podcast and discussed all things..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Twelve of the funniest brands on Twitter

Twelve of the funniest brands on Twitter | consumer psychology | Scoop.it

"Consumers want brands that have some personality on social media. Take some inspiration from some of the funniest brands on Twitter ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Twenty of the world's funniest ads you might have missed this year

Twenty of the world's funniest ads you might have missed this year | consumer psychology | Scoop.it

"These global gems, representing work from 11 countries, were honored at the 2017 Epica Awards ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

TK Maxx celebrates the friction in its customer experience 

TK Maxx celebrates the friction in its customer experience  | consumer psychology | Scoop.it

"There is a lot of talk these days about creating friction-less customer experiences. TK Maxx isn't listening and in their most recent advertisement they celebrate the friction that is an essential part of their customer experience ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Pepsi's failure in the Jenner ad controversy

Pepsi's failure in the Jenner ad controversy | consumer psychology | Scoop.it

"Pepsi's big mistake was not the misguided Kendall Jenner ad that got the Internet up in arms, but how it responded ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Ikea renames its products after common Google searches in new ad

Ikea renames its products after common Google searches in new ad | consumer psychology | Scoop.it

"Ikea has long been known for the quirky names it gives to its products, but a new ad campaign sees these monikers get even stranger ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Tweet from @larrykim

Tweet from @larrykim | consumer psychology | Scoop.it

RT @larrykim: Ad suggestions in real life. �� ����
#Technology #Humor https://t.co/NgMyh8MQJ8

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Here is Carlsberg's amusing response to the Protein World 'beach body' fiasco

Here is Carlsberg's amusing response to the Protein World 'beach body' fiasco | consumer psychology | Scoop.it

"It's about time someone lightened the mood around those controversial Protein World ads in England ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

This restaurant wants to be the worst rated on Yelp, and the reviews are indeed hilarious

This restaurant wants to be the worst rated on Yelp, and the reviews are indeed hilarious | consumer psychology | Scoop.it

"Botto Bistro, an Italian restaurant in San Francisco, is vying for the worst Yelp rating in the Bay Area by offering customers 25 percent off for their 1-star reviews ...."

©

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

No girl, no bread! South Africans threaten to boycott Albany [watch]

No girl, no bread! South Africans threaten to boycott Albany [watch] | consumer psychology | Scoop.it

"South Africans are threatening to boycott sales of Albany bread, without the now-viral pic of KZN toddler Lethukukhany ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Buy these Mercedes headphones to show everyone how poor they are

Buy these Mercedes headphones to show everyone how poor they are | consumer psychology | Scoop.it

"If you've ever wanted to really rub it in the faces of everyone who has less cash than you, we've found the perfect headphones ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The risks and rewards of humour in COVID-19 | WARC

The risks and rewards of humour in COVID-19 | WARC | consumer psychology | Scoop.it

"Humour hasn’t been the first option for most brands approaching their communications at this time, but Chris Arning suggests that humour effectively executed can yield great rewards ..."

 

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Why George Clooney's new Nespresso commercial hits close to home (Exclusive) 

Why George Clooney's new Nespresso commercial hits close to home (Exclusive)  | consumer psychology | Scoop.it

"The 57-year-old actor's a little more reliant on his morning coffee after becoming a dad ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Cannes Lions creative effectiveness: Solutions with products at the core | WARC 

Cannes Lions creative effectiveness: Solutions with products at the core | WARC  | consumer psychology | Scoop.it

"Strategy needed to go far beyond a creative asset in 2018, a WARC analysis of the 169 campaigns entered into the Cannes Creative Effectiveness Lions finds. In a study of the effectiveness awards, product-led solutions, emotion and humour, e-commerce thinking, and purpose with PR were found to drive sales ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

KFC UK and Ireland: #nuclearbutton tweet

KFC UK and Ireland: #nuclearbutton tweet | consumer psychology | Scoop.it

"Brand takes the fight to Ronald McDonald and gets thousands of likes ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The twenty stages of taking your kid shopping with you, in GIFs

The twenty stages of taking your kid shopping with you, in GIFs | consumer psychology | Scoop.it

"The phrase "run a quick errand" really doesn't exist anymore once you've had a kid — you can't just leave them behind, but it takes 10 times as ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Forty honest advertising slogans that’ll make you laugh

Forty honest advertising slogans that’ll make you laugh | consumer psychology | Scoop.it

"Nashville-based graphic designer Clif Dickens creates these hilariously honest advertising slogans, most of which, make more sense than the real ones ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Apple’s new Earth Day videos are the least Apple thing ever

Apple’s new Earth Day videos are the least Apple thing ever | consumer psychology | Scoop.it

"Four quirky cartoons define Apple's critical environmental mission ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Ad of the Day: Pine-Sol is clueless, except when it comes to cleaning, in 19 fun pre-rolls

Ad of the Day: Pine-Sol is clueless, except when it comes to cleaning, in 19 fun pre-rolls | consumer psychology | Scoop.it

"Most folks won't be floored by these brief, humorous Pine-Sol vignettes. But that's probably OK with the venerable brand, which set out to display its versatility and show viewers that its grease- and stain-fighting action works on lots of household stuff, not just floors ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Value of Christmas ads questioned

Value of Christmas ads questioned | consumer psychology | Scoop.it

"Consumers claim that Christmas advertising campaigns play little part in deciding what they buy, with quality and price the most important factors cited in a new survey ..."

©

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

GoDaddy pulls Super Bowl ad after complaints about 'puppy mill' humor

GoDaddy pulls Super Bowl ad after complaints about 'puppy mill' humor | consumer psychology | Scoop.it

"On the same day it released its 2015 Super Bowl ad online, GoDaddy quickly responded to a wave of criticism from dog advocates and said it would not air the spot on the game ..."

No comment yet.