"Accounting and consulting firm PwC has analysed the impact of the metaverse on the retail and consumer goods industry...."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Sephora announced that it will be expanding its retail footprint by openining 35 new locations across the United States throughout 2019 ..." 
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"Looking behind the shiny, shiny lights – The tremendous rise of DOOH Advertising Imagine walking around Amsterdam Centraal Station during the day. Feel the eyes of strangers coveting you, hear the …."
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"Retail giants such as Amazon have literally eaten up thousands of stores world over, capturing considerable market share. Although legacy retailers can blame Amazon (think Prime, Marketplace, Echo, Go, and several patents and acquisitions) for anticipating consumer needs and redefining retail, they ..."
Brenda Jackson's curator insight,
July 14, 2018 3:08 PM
Retail big box stores are closing down left and right. Whoever though Toys'R'Us and stores like Sears would be closing stores. What you care about is how does this impact prices for you now and in the future?Let's hope Amazon will not suppress prices then when all the competition is gone raise prices for consumers. Check out this article
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From
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"Some of the biggest sporting events in the world are losing traditional TV viewers. Ahead of this summer’s World Cup, brands are having to think differently when it comes to sports marketing, says Joe Weston, Director of We Are Social Sport ..."
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"Lego, the Danish toymaker, has announced a partnership with Tencent, owner of China’s WeChat and one of the biggest mobile games developers in the world, to jointly create online games and possibly a social network for children in China ..."
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"How should luxury brands navigate the E-commerce in China in 2018? With an infograhpic, we summarized five diverging ways luxury brands can consider ..."
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"How the dream team of CEO Marco Bizzarri and creative director Alessandro Michele are reinventing luxury brand Gucci for the next generation of customers, the millennials. They are doing it by Bizzarri giving Michele free rein on the creative side ..."
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"As countries progress, citizens migrate from remote villages to large cities and foreign countries. Their economic power rises and they participate in the ..."
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"Their digital usage, along with their TV viewing, makes them eminently reachable ..."
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"What’s the point of digitally engaging customers? Does it really help drive brand loyalty? These are a few of the big-picture tech questions that Technomic ..."
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"Developing an omnichannel customer experience is challenging, but it’s where the biggest opportunities lie for retailers ..."
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"Germany is proving one country where Amazon appears to be finding its feet with beauty ecommerce, according to a new report by think tank L2 ..."
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"Generation Z, the next demographic wave of shoppers wield immense spending power in Vietnam's evolving consumer landscape ..."
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"Over its 150-plus years in existence, home audio has undergone some pretty radical changes way beyond the digital revolution of the last few decades. Here's the whole story ..."
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"Look for these exciting retail trends that will create data-fueled, personalized store experiences in 2019 and beyond ..."
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The walls brands have built over the years to partition the different stages of decision making just have to come down ...."
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"The company is experimenting with new ways to shop–and rewriting its business model in the process. ...."
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"Don't fall for the "Roach Motel" or the "Privacy Zuckering". Here's how to spot the design choices that nudge us into unnecessary purchases ..."
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Estée Lauder, the US cosmetics group's eponymous brand, has opened in via Dante, Milan, it first store in Europe, a 40 m2 space with a strong focus on the customer experience. (#889851)
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"Starbucks' "Upstanders" digital video series highlights positive stories rather than productsï, although any new shine for the Starbucks brand halo is welcome ..."
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"As manufacturing processes become increasingly digital, the digital twin is now within reach. By providing companies with a complete digital footprint of products, the digital twin enables companies to detect physical issues sooner, predict outcomes more accurately, and build better products ..."
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"Wittingly or not, major global corporations are helping fund sites that traffic in fake news by advertising on them ..."
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"No matter how small your business, it's often impossible to do everything yourself. Virtual assistants can help and this guide shows you how to get started ..."
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"Sephora and Starbucks have the best digital gift card programs among retailers in the United States, according to recent research from RSR and CashStar ..."
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