The 2013 model years brings not only a new motorcycle to the Ducati line, but an effort by the company to offer their fans and buyers a new kind of riding experience.
The legendary Bologna-based company intends the new Hyperstrada to serve as its long range touring bike – a European style road machine meant for long trips along any course from a winding mountain road to a major city carriageway.
To introduce its new machine to the world, Ducati invited motorcycle journalists from around the world for a three day ride through Tuscany and some of the most famous motoring roads in the world. It’s safe to say that anyone who’s seen a television commercial anywhere in the world featuring an elite foreign automobile make has seen the rolling hills, mountains and lush fields of the very same Northern Italy passages.
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