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Ducati Created An Entire Category Of Motorcycle With The Monster, And They Just Keep on Perfecting It

Ducati Created An Entire Category Of Motorcycle With The Monster, And They Just Keep on Perfecting It | Ductalk Ducati News | Scoop.it

As surely as the Ford Mustang spawned the entire pony car genre with its launch in 1964, so the 1993 Ducati Monster M900 ignited the naked bike category, whose hallmarks are a sport bike-grade chassis matched to more upright and comfortable riding position and an absence of wannabe racer plastic bodywork.For 2017 Ducati seeks to return this seminal model to its roots, with the Monster 797 that is stripped down to the most elemental components needed for a proper naked bike.(Remember to scroll the above 360-degree video around to see forward)This new Monster is smaller and lighter than its predecessor, but it boasts more relaxed riding ergonomics and more power from its simple air-cooled, two-valve twin-cylinder engine.It is important for Ducati to get the Monster right, because it not only established a new market category, but it has also created a new sub-brand within Ducati.  (For article click here)

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