Ductalk: What's Up In The World Of Ducati
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Influencers: Brand evangelists and brand churches — if they build them, others will come -

Influencers: Brand evangelists and brand churches — if they build them, others will come - | Ductalk: What's Up In The World Of Ducati | Scoop.it

An example? Ducati in 1996 was selling only 12 000 motorcycles a year and had to take drastic action to save the company....


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Vicki Smith for Ducati.net's insight:

I'm a "Brand Evangelist". Chances are, you are too...

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Ductalk: What's Up In The World Of Ducati
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Curated by Vicki Smith for Ducati.net